RWW - Made Easy.
RWW is a leading provider of uniforms and safety gear for various sectors in Australia, such as industrial, commercial, retail, medical and hospitality. They offer high-quality products that meet the needs and standards of their clients. RWW wanted to update their brand identity and communication strategy to reflect their values and vision. They approached us to create a new messaging platform and brand style for their communications, including the positioning and designs for their new uniform ordering App - Dataspace. Dataspace is an innovative app that allows customers to order custom-made uniforms and safety gear online, with features such as size guides, fabric options, logo placement, and delivery tracking. We designed the app interface and logo, as well as the marketing materials for Dataspace, such as brochures, flyers, banners, and posters. We also produced a new photographic library that showcases the RWW products in action. We captured real-life scenarios of people wearing the RWW uniforms and safety gear in different settings, such as onsite, in the office, or in the field.
Whatever it is, the way you tell your story online can make all the difference.
The photos are in black and white, with a yellow band overlay that adds contrast and highlights the RWW brand. The stitching graphic (seen on the ad layout) is another asset we provided that helps to communicate their custom manufacture of work-wear apparel and attention to detail. The new messaging platform and brand style we created for RWW are aimed at conveying their professionalism, reliability, and innovation in the uniform and safety gear industry.
